Motion / Event
Watson Experience Center THINK
For IBM THINK 2019, designed a digital experience for the Watson Experience Center (WEC), an exhibit spanning a 40ft wall. The installation highlighted professionals and the AI services they leveraged to succeed, showcasing key stories from the Hall of Professionals. The work combined motion design, visual design, and event design to create an engaging and informative experience for partners and developers.
Client IBM Watson & Cloud
Role Motion Design / Visual Design / Event Design
Publication 2019 IBM THINK / Watson Experience Center
The WEC Wall
At the IBM Watson Experience Center in San Francisco, an event hosted special partners. While clients engaged with company representatives, the WEC panels displayed animated elements featuring industry-specific professionals and services. Over time, the screens cycled through categories highlighting areas improved by AI, creating a dynamic and informative visual experience.
AI Icons in Motion
Animated IBM Watson icons representing AI services and capabilities for the WEC event. Although static icons were sufficient, the motion added an extra layer of engagement. These animations were well-received and continue to be used in social media posts.
THINK 2019 Overall Event
Collaborated with a team of designers to create a seamless experience across all IBM services at the event. Worked closely with brand leads managing other booths and structures, sharing and referencing assets to ensure consistency and deliver a cohesive, on-brand experience throughout THINK 2019.
