Illustration
Voice and Audio Characters
The SoundHound App applies Houndify's advanced voice AI technology to music, enabling people to discover, explore, and share the music around them. I was tasked with the role to create characters representing the concepts of sound, audio, and music.
Client SoundHound Inc
Role Illustration Design
Characters with personality
Inspired by trending cartoon shows, I created character designs that reflected the lively look of animated series. I wanted to create something light and fun with also a grounded company look. From my explorations, I settled on a round orange design representing the music app logo, a boombox design with a boombox head for music, and a simple character listening to headphones. The characters are created using colors from both the SoundHound App and Houndify, unifying both brands.
